Also known as: KTB
Kenya Tourism Board — promotes Kenya's tourism sector through events, partnerships, and campaigns targeting international and regional visitors.
Verbatim sentences from the source article.
The Standard
… Speaking during the launch of the expo in Nairobi, Kenya Tourism Board Chief Executive June Chepkemei said the event has become a strategic platform for connecting tourism businesses, attracting investment and expanding Kenya's global tourism market. …
Kenya eyes 5m visitors as Magical Kenya travel expo targets record attendanceThe Standard
… Speaking during the launch of the 2026 edition of the Expo at a Nairobi Hotel, Kenya Tourism Board (KTB) CEO June Chepkemei said the event underscores Kenya's readiness to lead Africa's tourism transformation through data, technology, and strategic trade partnerships. …
Magical Kenya Travel Expo attracts 10,000 delegatesThe Standard
Audio By VocalizeKenya and Rwanda have opened talks to deepen tourism ties spearheaded by private sector players and the country’s top tourism marketer – the Kenya Tourism Board (KTB). …
Kenya and Rwanda eye pact to grow regional tourismCitizen Digital
TRA warns tourists against unlicensed operators ahead of peak season By Citizen Reporter July 23, 2026 11:22 (EAT) Add as a Preferred Source on Google Follow us Follow on Whatsapp Follow on Google Follow on Twitter Fort Jesus in Mombasa. | PHOTO: FILE/ Kenya Tourism Board Audio B …
TRA warns tourists against unlicensed operators ahead of peak seasonThe Standard
… itate entry. “As the new PS for the tourism sector, I commit my full support to revive and grow tourism arrivals from both local and international visitors, which will boost our revenues and generate tens of thousands of jobs for our skilled youth,” said Bitok.Kenya Tourism Board …
PS Bitok unveils raft of measures to boost tourist numbers, revenueCitizen Digital
… Kenya Tourism Board CEO June Chepkemei said the WTTC findings affirm Kenya's tourism performance and the sector's growing economic contribution. …
Kenya urged to improve air connectivity to unlock tourism growthThe Standard
… He cited the recent Gen Z demonstrations, saying international media coverage created the impression that the entire country was unsafe despite the protests being largely confined to Nairobi's Central Business District.Kenya Tourism Board (KTB) chief executive officer, Ms June Ch …
PS to media: Think of tourism sector as you report on EbolaCitizen Digital
… ieties. “The camera not only captures light and shadow,” Guo said. “As photographers, we travel far and wide to freeze the breathtaking landscapes, diverse ecosystems and wonderful wildlife of Kenya.” Destination Marketing Lead, Asia Middle East and Oceania at Kenya Tourism Board …
China, Kenya photographers launch wildlife exhibition to deepen cultural tiesCitizen Digital
… Audio By Vocalize Kenya Tourism Board has intensified efforts to deepen cross-border tourism partnerships as Kenya targets a 27 per cent rise in Ugandan visitor arrivals to 300,000 in 2026. …
Kenya targets 300,000 Ugandan tourists as regional travel gains momentumThe Standard
… exhibition will serve as a bridge to foster deeper exchanges and cooperation between China and Kenya, and indeed between China and Africa as a whole, in the field of ecological conservation.” The day also saw the signing of a partnership agreement between the Kenya Tourism Board …
Kenya targets tourism growth through heritage and biodiversity partnershipsKenya is hosting the 16th Magical Kenya Travel Expo in October with over 10,000 delegates from 40 countries and more than 400 exhibitors, as part of efforts to reach a target of five million international arrivals by the end of 2027. The event is expected to be the largest edition since inception, with attendance up nearly 30 per cent from last year.
31 July 2026 · The Standard →
Kenya is hosting the 16th Magical Kenya Travel Expo in October with over 10,000 delegates from 40 countries and more than 400 exhibitors, as part of efforts to reach a target of five million international arrivals by the end of 2027. The event is expected to be the largest edition since inception, with attendance up nearly 30 per cent from last year.
31 July 2026 · The Standard →
Kenya will host more than 10,000 delegates from 40 countries at the 16th edition of the Magical Kenya Travel Expo in October 2026, with over 400 exhibitors and 250 international buyers, marking the event's largest attendance yet as the country targets 5 million tourists by end of 2027.
30 July 2026 · The Standard →
Kenya and Rwanda have opened talks to strengthen tourism ties through a workshop in Kigali organised by the Kenya Tourism Board in partnership with Rwandair and private sector players, aiming to expand cross-border tourism and position East Africa as a unified destination. More than 50 travel operators, hospitality investors, and government representatives from both countries attended the workshop.
25 July 2026 · The Standard →
The Tourism Regulatory Authority has cautioned tourism businesses and travellers against engaging unlicensed operators, warning that doing so violates the law and could expose visitors to fraud and poor-quality services. The regulator directed all tourism enterprises to verify the licensing status of their business partners before entering into commercial agreements or making payments.
23 July 2026 · Citizen Digital →
Tourism Principal Secretary Julius Bitok has unveiled measures to address the sector's slow growth over the past two decades, saying Kenya could boost arrivals to 10 million in coming years by leveraging local, regional, and global competitiveness. The PS noted that tourism generates more than Sh500 billion annually and that the government is supporting the industry through market diversification and enhanced digital competitiveness, while simplifying the ETA process and removing visa requirements for African tourists.
23 June 2026 · The Standard →
The World Travel & Tourism Council says Kenya can attract more tourists, boost earnings and create jobs by improving air connectivity, attracting investment and diversifying tourism products. WTTC President Claudia Guevara noted that Africa's tourism sector grew 5 percent last year, contributing $226 billion to the continent's economy, with Kenya ranking fourth in Africa in international visitor spending.
17 June 2026 · Citizen Digital →
Tourism and government officials have warned against sensational reporting on Ebola, citing misinformation causing unnecessary travel cancellations and threatening the country's tourism sector recovery. The Tourism Principal Secretary assured that Kenya is Ebola-free and urged journalists to prioritise factual, contextual reporting.
9 June 2026 · The Standard →
Kenyan and Chinese photographers opened the inaugural joint wildlife photography exhibition in Nairobi, titled "Symbiosis of Life, Appreciation of Civilizations," at the Kenya National Library, organized by the Photographic Association of Kenya and China's Artistic Photography Society to promote cultural exchange and environmental conservation.
25 May 2026 · Citizen Digital →
Kenya Tourism Board is intensifying cross-border tourism partnerships, targeting a 27 per cent rise in Ugandan visitor arrivals to 300,000 in 2026. The push emerged during the Pearl of Africa Tourism Expo in Kampala, where tourism stakeholders emphasized that regional travel is critical for sustaining Kenya's tourism sector.
24 May 2026 · Citizen Digital →
Kenya is boosting tourism revenue by integrating cultural tourism with convention tourism and expanding beyond traditional wildlife safaris and beaches to include heritage, indigenous knowledge, arts, and eco-cultural experiences. Cultural tourism is among the fastest-growing tourism segments globally, with increasing numbers of international and domestic tourists seeking authentic cultural experiences.
23 May 2026 · The Standard →
CPF Group has partnered with Afriventia Group and Kenya Tourism Board to boost Kenya's MICE (Meetings, Incentives, Conferences and Exhibitions) sector through destination marketing, event development, and strategic promotion, leveraging infrastructure projects like Bomas of Kenya's redevelopment and Talanta Stadium construction to attract international conferences and business events.
19 May 2026 · Citizen Digital →
Kenya's cultural heritage and indigenous knowledge, historically marginal to economic planning, are emerging as a powerful economic asset through sectors like ethical fashion, organic agriculture, and traditional medicine. Cultural exports already contribute 2.8 per cent of Kenya's total exports, though much of the indigenous economy remains informal and undocumented, and the country has established progressive frameworks including the Protection of Traditional Knowledge and Cultural Expressions Act (2016) to protect and commercialize this knowledge.
11 May 2026 · The Standard →
Sebastian Sawe, who became the first person to break the two-hour barrier in a marathon with a time of 1:59:30 at the London Marathon, has been offered a fully sponsored four-night luxury getaway called the "Champion's Retreat" at a Kenyan destination of his choice by the Kenya Tourism Board.
1 May 2026 · Citizen Digital →
Antoine Moses, a Canadian who holds the Guinness World Record for planting the most terrestrial trees in 24 hours, is attempting a new record by planting 40,000 mangroves in 24 hours in Mombasa, coordinating with tidal shifts to plant as water retreats and focusing on mangroves as coastal buffers.
30 April 2026 · Citizen Digital →